Unique online destination
for healthcare providers
and consumers
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Raise consumer awareness of the value and advantages of your products on a platform dedicated to patient education.
About Us
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Features
Assign content creation tasks to practicing clinicians
Create and offer assignments in our private content marketplace for execution by authoritative providers.
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Wide range of professional contributors
Choose from registered contributors on the MEDcraze platform after browsing clinician profiles. Alternatively, send invitations to trusted sources who then join the MEDcraze community.
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Internal and external promotion of content
Pay for placement and advertisement on MEDcraze.com or commission off-network promotion on leading publishing networks at a fixed rate.
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Benefits
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Access to Expertise
Tap into the knowledge and expertise of experienced doctors who can provide high-quality, insightful content. Articles are credible and authoritative, enhancing your reputation.
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Customization and Control
Set your own prices for articles to manage your budget more effectively. Choose authors whose expertise align best with your needs, ensuring that your specific messaging requirements are met.
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Streamlined Process
Simplified process of content creation, allowing easy creation of assignments, direct communication with authors, quick turnaround times.
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Targeted Promotion
Managed off-network advertising to effectively promote products and new innovations to a wider audience. Increased visibility driving customer engagement.
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Diverse Content Options
Define your own topics and areas of focus for contributors engaged in producing your content. Submit images, videos and product links to ensure high production values.
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Data-Driven Insights
Analyze the performance of your articles, topics and product pages in terms of engagement and reach. Refine your content strategy to optimize customer engagement.
How It Works
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Select a contributor
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Reviews
“MEDcraze is not about finding your diagnosis, it’s not talking about your disease process. MEDcraze is purely about innovation...”
Topic
Uchechi Wosu M.D.
Internist
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“The platform MEDcraze is unique in that it allows the major implant makers the opportunity to speak to the patient that they are making these implants for...”
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Daniel Gerscovich M.D.
Orthopedic Surgeon
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“...MEDcraze fills the gap: It brings the information on a consumer level to the patients...”
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Baran Kilikan M.D.
Cardiologist
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Client Case Studies
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Genetesis is a medical technology company that provides biomagnetic imaging solutions. They are dedicated to providing healthcare professionals and patients with reliable and safe products that simplify patient care.
The Mission
Our goal with Genetesis, as with all of our sponsors, was to bring patient awareness to their innovative technology, the CardioFlux MCG™, a non-invasive biomagnetic imaging system that requires no exercise or patient exposure to radiation.
Our Strategy
Sponsored Topic Page
We worked with Genetesis to choose a topic page that would provide the best fit to showcase their products. Together we settled on our Cardiovascular Disease topic page. Rather than utilize our network of physician content 
contributors, Genetesis chose to use their own key opinion leader to present their MCG technology on the topic page. Genetesis provided us with a topic introduction video from their KOL as well as two banner ads. The banner ads and video were added to the Cardiovascular Disease topic page. Each of the banner ads link to the Genetesis homepage.
Going Live
Once the topic page was live, we made it the Featured Technology on our homepage. The topic page was also visible in our recent topics feeds that appear on every page throughout our site.
Marketing Strategy
Our strategy was to create multiple ad campaigns focused on the topic of Cardiovascular Disease. We wanted to only target our specific audience: people who may have cardiovascular disease. Targeted visitors will be provided with information about cardiovascular disease, presented by a physician, which builds trust and shows authority.
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Elliquence designs and develops minimally invasive spine, interventional radiology, pain management, and neurosurgical medical devices.
The Mission
The Elliquence Disc-FX® System is an innovative, minimal access spine system designed to efficiently access the damaged disc without injury to surrounding disc anatomy.
Our goal with Genetesis, as with all of our sponsors, was to bring patient awareness to their innovative technology, the CardioFlux MCG™, a non-invasive biomagnetic imaging system that requires no exercise or patient exposure to radiation.
Our Strategy
Topic Takeover Package
Elliquence wanted an overwhelming presence on MEDcraze, so we decided on the Topic Takeover Package. The topic takeover includes an interstitial video page that all visitors to the topic page will see first, before continuing to the main topic page.
Interstitial Video Page
The interstitial video page includes an Elliquence Disc-FX marketing video as well as a custom made banner, created by our in-house designers. After a set time limit, 15 seconds in this case, visitors are given a link to continue to the topic page.
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